Alpharetta Wealth Advisor Urges Investors to Follow Earnings, Not Headlines

Alpharetta Wealth Advisor David Fountain: Follow Earnings, Not Headlines, in 2026

Cumming, United States – May 31, 2026 / Financial Consultants Group /

ALPHARETTA, Ga., May 1, 2026—Financial Consultants Group Inc., a fee-only, fiduciary registered investment adviser registered with the State of Georgia, is urging investors to anchor their financial decisions in corporate earnings data rather than media headlines amid heightened market volatility in 2026. David Fountain, CFP®, president and senior financial planner of Financial Consultants Group, delivered the message as part of the firm’s winter 2026 client newsletter, drawing on more than 30 years of investment experience since the firm’s founding in 1996. The guidance comes as geopolitical tension, global trade realignment and shifting equity leadership are testing investor resolve nationwide.

Fountain addressed the issue directly in the winter 2026 newsletter, pointing to patterns the firm has observed across market cycles. “Reacting to headlines, however, is not a strategy,” said Fountain, president of Financial Consultants Group in Alpharetta.

At the center of Financial Consultants Group’s framework is a foundational premise: corporate earnings, not market sentiment or short-term news cycles, are the true engine of long-term market performance.

The winter 2026 newsletter highlighted that the leadership gap between U.S. and international equities narrowed meaningfully in 2025, a development the firm believes warrants attention from investors who have concentrated heavily in domestic markets. Artificial intelligence stock valuations were flagged as an active area of investor risk — a signal that not all growth narratives carry equal fundamentals. As with all investments, including diversified portfolios, market risk is present and the value of investments may fluctuate.

Geopolitical tension and global trade realignment, the newsletter noted, represent sources of volatility, not reasons to exit markets for investors who have a long-term plan in place and whose risk tolerance and time horizon support a sustained investment approach. Individual circumstances vary, and investors should evaluate these considerations in consultation with a qualified financial professional.

Financial Consultants Group provides fee-only, fiduciary guidance structured around each client’s individual goals and long-term financial plan. Every recommendation the firm makes is required, legally and ethically, to serve the client’s best interest. It should be noted that fiduciary duty relates to the standard of care and loyalty owed to clients; it does not eliminate investment risk or guarantee investment outcomes.

According to Fountain, time in the market has historically tended to be more consistent than market timing for many investors—a discipline that shapes how the firm constructs every client portfolio. This is an observed historical tendency, not a guarantee of future results, as all investment strategies involve risk and the possibility of loss. The winter 2026 newsletter reinforced that principle as a foundation of the firm’s investment approach.

Financial Consultants Group advises clients to evaluate market events through the lens of underlying business performance rather than the volume of financial media coverage. That discipline, the firm said, is what separates reactive behavior from a repeatable investment process.

Sustained market volatility amplifies anxiety and compresses an investor’s time horizon. The firm’s role, Fountain said, is to restore long-term perspective when short-term noise threatens to override it.

“We do not invest based on headlines or attempt to time short-term swings. We build diversified portfolios designed for long-term growth while managing risk with discipline,” Fountain said. This statement reflects a portfolio objective, not a guaranteed outcome. That process is grounded in earnings analysis, asset allocation discipline and a commitment to the client’s long-range objectives.

According to the firm, investors who maintain discipline during periods of volatility have historically tended to participate in market recoveries more consistently than those who exit during downturns. This is a pattern Financial Consultants Group has observed across more than 30 years of serving clients through changing market environments. Past performance is not indicative of future results. All investment strategies, including long-term and disciplined approaches, are subject to market risk and the potential for loss of principal.

The firm’s earnings-focused approach is not a response to current conditions. It is a consistent framework applied across market cycles, designed to reduce the emotional cost of investing during periods of heightened uncertainty.

This content is intended for general informational purposes and is not tailored to any individual’s financial situation. Families and individuals navigating 2026’s market environment are encouraged to contact Financial Consultants Group to learn how the firm’s fee-only, fiduciary model supports long-term financial decision-making. Readers should consult a qualified financial professional before making any investment decisions based on their personal circumstances.

About Financial Consultants Group

Founded in 1996, Financial Consultants Group Inc. is a fee-only, fiduciary registered investment adviser registered with the State of Georgia, based in Cumming, Georgia, with an office in Alpharetta, serving clients in Alpharetta, Cumming, Atlanta and surrounding communities in Georgia. The firm provides comprehensive financial planning and investment management, charging advisory fees rather than earning commissions or selling products.

DISCLAIMER: This press release is for informational purposes only and does not constitute investment advice, a solicitation, or an offer to buy or sell any security. Past performance is not indicative of future results. All investments involve risk, including the possible loss of principal. Specific claims regarding historical performance tendencies, including statements about time in the market, disciplined investing and historically observed recovery participation, are based on past observations and do not guarantee future outcomes. Fiduciary duty relates to the standard of care and loyalty owed to a client; it does not eliminate investment risk. The firm’s fee-only structure means it charges advisory fees rather than earning commissions or selling products; it does not mean advisory services are provided without charge. Readers should consult a qualified, licensed financial professional before making any investment decisions in light of their personal circumstances, investment objectives, and risk tolerance.

Sources

FCG Insights Newsletter, winter 2026 (Financial Consultants Group Inc.) — All market commentary claims, direct quotes attributed to David Fountain, CFP®, and content points regarding corporate earnings as the foundation of market performance, the narrowing leadership gap between U.S. and international equities in 2025, artificial intelligence stock valuations as an area of investor risk, geopolitical tension and global trade realignment as sources of volatility, and the principle that time in the market has historically proven more reliable than market timing are sourced from pages five and eight of this publication.